Rob Darby

Rob Darby

Coffee is something that we as a nation are becoming increasingly passionate about. I believe that in a few years, good barista’s will be as revered as good chefs. We’ve worked in hospitality for over 20 years, and obviously coffee as always been there in one way or another. We set up the 200 Degrees coffee shop with one particular goal, to serve great coffee and make sure that the customer left happy.

It sounds simple, but you can have a great roast, a top spec machine, but if the barista isn’t very good, the coffee won’t be any good either. And you can mix those elements up, if one thing isn’t right, then you won’t get a great cup of coffee. We do this well, and people love our shop and our coffee because we choose not to cut corners. Other businesses will market themselves as an artisan or the best and preach best practise but really, when it comes down to it, it’s all about profit to them. Which to be fair is good business practise. But we will forsake some margin to make sure the customer has the best experience. So, we ensure our roastery delivers perfect roasts every time. Our staff are very passionate about the bean, and we train them well and keep training them. Our kit, well, it’s the best available for what we do. That’s why we serve consistently great coffee.

What I really love about coffee is that there is no part of it, even your first sip that is unpleasant. The good flavour lasts between sips and when you’re done you want another. When you know how to do it, it’s relatively easy to brew a great coffee at home, follow the simple steps and it’ll be great. But, most importantly know what you like, if you like it then it’s a great coffee.